1. In 2022 we conducted a total of 37 workshops (+20%) with 403 participants (+22%) from 87 companies  
2. 80% of the courses were in-house online training (-10%) and 20% face-to-face courses (-10%).
3. The most popular seminar topics were: 40% Sustainable quality standards and quality management; 10% each hygiene management (HACCP), guest complaints, etiquette and time management as well as other topics; Data protection, housekeeping, marketing, motivation and personnel management.
4. The most popular workshop eras were the 4th quarter and the 2nd quarter (both 30%)
5. The face-to-face events took place in Berlin, Saxony and North Rhine-Westphalia.
6. Most of the online participants came from Germany and South America.
7. Languages: German, English and Spanish
8. Publication of 6 reference books in 5 languages: German, English, Spanish, Portuguese and Russian.
9. Most popular topics of the manuals: Sustainable quality standards, hygiene management and housekeeping.
10. The average level of satisfaction of our participants is 95% and we are very pleased and proud of that.

Online further education with a degree of.....

Certified Hygiene Manager Kitchen (GHI)

Congratulations Denis Wolff, Head Chef of the 
Wellness and Congress Hotel Centrovital Berlin

Contents of the further education:

• Hygiene management in the kitchen according to HACCP
• Leadership techniques for kitchen staff
• Communication techniques in the kitchen
• Cleaning and disinfection according to DIN 10516
• Coronavirus hygiene measures
• Tips and recommendations

Satisfaction level: 90%

DEHOGA Inhouse Training on the topic 

• Housekeeping Management in the 
• Arte Luise Kunsthotel Berlin 
• The following topics were addressed:
• Guest Expectations
• Housekeeping Management
• Room cleaning and bathroom cleaning
• Building services and maintenance
• Laundry logistics and laundry storage
• Tips and recommendations
• Satisfaction level of participants: 98%

Further Education to Certified Executive Housekeeper 

Contents of the training:

• Housekeeping Management (6 teaching units)
• Leadership techniques for housekeeping staff (4 teaching units)
• Communication techniques in housekeeping (4 teaching units)
• Cleaning and disinfection according to DIN 10516 (3 teaching units)
• Coronavirus hygiene measures (3 teaching units)
• Final exam (multiple choice, 90 minutes) and
• Presentation of a housekeeping concept (homework)
• Satisfaction of the training candidate: 93%

AGAPLESION Inhouse Training for Thjema 

• HACCP made easy /
• Hygiene training for kitchen and service 
• Hazard analysis for the kitchen 
• Infection Protection Act according to §42/43
• Allergen training for cooks and waiters 
• Temperatures and temperature lists
• Online checks for the kitchen 
• Sustainability also in the kitchen and service 
• Satisfaction level over 90% 

• SCANDIC Inhouse Workshop
• Topic: Self- and Time Management 
• Satisfaction level of participants: 93%
• Photo: SCANDIC Specialists and executives from Berlin and Hamburg

• AGAPLESION Inhouse 
• Training on the topic 
• HACCP in kitchen and service
  (HACCP made easy)
• Satisfaction level of participants: 96% 

In-house training at the Estrel Hotel Berlin on the topic 

Sovereign self- and time management for
Specialists and managers in hotels and restaurants 

• Self-assessment test Time thieves
• Time use and time-waster analysis
• Personal and professional situation analysis
• Time and task planning
• ABC and Eisenhower Prince
• Start, schedule and end of the day
• Formulate and implement life goals 
• Golden time saving rule for more efficiency 
• Satisfaction of participants: 94% 

Online training on self- and time management 

Contents of the training:

• Time Capital & Time Analysis
• Time Management Control Loop
• Personal & professional situation analysis
• Principles & rules of task and time planning
• Making Decisions & Time Management - Setting Priorities
• Tips & Time Recommendations/ Measuring the degree of satisfaction

RSG /  Service Company 

Certification of the cleaning company RSG: 

Review..............

• of the quality management manual
• of the procedures
• of value-added processes 
• of documents
• the checklists and 
• of the forms 

Quality management in the medical practice:

• Refreshment of quality management
• Training of employees
• Evaluation of patient satisfaction
• Inspection of the doctor's office 

QM Audit Preparation Workshop 

1. Quality management manual
2. Documented procedures
3. Documented processes 
4. QM Documents 
5. QM Checklists
6. QM Forms 
7. QM Lists 

Satisfaction of the participants: 94

In-house training on sustainability:

1. What is sustainability and environmental protection
2. The three pillars of sustainability
3. Global sustainability goals
4. Guiding principles of sustainability
5. Fields of action of sustainability
6. Contents of a sustainability report
7. Conclusions and recommendations

Degree of satisfaction of the participants: 90%. 

In-house training at the Hotel Stadt Löbau on the topic 

Hygiene management according to HACCP / HACCP made easy

Contents of the training:

• Kitchen hygiene â€â€œ requirements according to law
• Infection Protection Act and allergen training
• Work processes and work instructions according to HACCP[1]
• Checklists as a tool for HACCP verification
• Analysis of online kitchen tests

Satisfaction level of participants: 86%

[1] Hazard Analysis Critical Control Points / Risiko Analyse Kritischer Kontroll-Punkte

In-house training at the wellness and conference hotel centrovital on the topic 

Marketing Basic Course / Introductory Course Marketing concept for hotels 

• Contents of the training:
• Market Information & Market Analysis
• Market Trends & Market Forecast
• Marketing Goals & Marketing Strategies
• Offline and online marketing

Satisfaction level of participants: 92%

DEHOGA training for trainees on the topic

Style and etiquette / HoGa Knigge 

Contents of the training:

• Good behavior: What is contemporary?
• Greeting and salutation: Exercise
• Appearance and attitude: Exercise
• Manners and rules of communication
• Style and etiquette in the hotel and restaurant

Satisfaction level of participants: 97%

Inhouse training workshop on the topic 

Quality Manager according to DIN EN ISO 9001 in

Hamburg, from 26-29.09.2022, with examination and

official certificate of CERTQUA (DIHK)

Contents of the training:

• Contents of ISO 9000 ff
• Business Process Management
• Auditing of service providers
• ISO vs. TQM / EFQM
• QM documentation for service providers

Satisfaction level of participants: 97%

City and Wellness Hotel centrovital Berlin Spandau

The following topics were dealt with:

HACCP made easy - Short introduction 

Discussion of the monthly hygiene checks by HOTQUA:

• Order, cleanliness, cleaning plan
• Cooling equipment
• Fly screens
• Trash can with lid
• Work surfaces, cutting boards
• Tools, utensils
• Shelves, shelves
• Lighting
• Drain
• Washbasin

Inhousetraining 4* S Wellness- &Stadt-Hotel centrovital in Berlin Spandau 

Correct telephony / guest-oriented telephone behaviour

Contents of the training:

• Making phone calls as a business card: exercises
• Phone rhetoric and phone etiquette
• Telephone conversation techniques and tips
• Data protection and problem areas
• The official alphabet of letters: exercises
• Level of satisfaction of training participants: 95%
• Photo: Fotolia and Luise Guesgen

Inhousetraining 4* S Hotel centrovital in Berlin Spandau 

HoGa-Knigge / Rules of conduct in the hotel and restaurant

Contents of the training:

Good behavior: What is contemporary?
Greeting and salutation: Exercise
Appearance and attitude: exercise
Manners and communication rules
Style and etiquette in the hotel and restaurant
Photo: Dana Tentis 

Inhouse Training into the Wellness- &Stadt-Hotel centrovital Berlin Spandau 

Contents of the training:

• Guest expectations in case of complaints
• Justified & unjustified complaints
• Conduct professional complaint discussions
• Complaint avoidance tools and recommendations
• Participant satisfaction rate: 97%
• Photo: Pixabay 

Inhouse Training 4* S Wellness & City Hotel centrovital, BerlinSpandau 

Rhetoric & Communication

Contents of the training:

• Rhetoric as a success factor
• Rhetoric and communication
• Rhetoric techniques and instruments
• Speech phases and speech structure
• Rhetoric exercises and recommendations
• Photo: F. Höchsmann
• Participant satisfaction rate: 98%

Quality management according to ISO 9001:2015

Training of employees
Internal document review
Internal audit 
Management review
Internal Audit Report 
Fixes and improvements
Preparation for the 2nd surveillance audit 
Photo: F. Höchsmann (employee of Marc Welch)

3rd Cornell Lodging Outlook Berlin

Friday, 01 July 2022 - 2.30 pm until 7.00 pm
Hotel Adlon Kempinski Berlin
VISION. Hospitality. Leadership

Agenda: Andreas Martin  - Moderation 
2.30 pm   Welcome Coffee

3.00 pm  Vision. Hospitality. Leadership.
Gabriele Maessen, CHS German Chapter President

3.10 pm Market Analysis (in English) 
Jakub Klimczak, STR und Niels Schroeder, Fairmas 

Foto: F. Höchsmann

3.30 pm The Great Resignation: Where is the leadership we need in challenging times?
Michael Nowlis, University of Cambridge

5 minutes of fame dailypointâ„¢ - Premium Sponsor

4.40 pm Führung mit Haltung (in German) 
Friedrich W. Niemann (MCH) im Gespräch mit Cristina Bastian (PRessence)

5.30 pm Panel Discussion: Female Leadership 2022 (in German) 
Karin Teichmann, Geschäftsführerin EUREF AG | EUREF-Campus 3
Gabriele Maessen, COO ARCOTEL Hotels 
Felizitas Denz, Hotel Manager east group 
Anna Wenzelmann, Director of F&B Hotel Bayerischer Hof München
Andreas Martin (Moderator), PKF hospitality group

6.30 pm Networking Reception

7.30 pm Celebration Dinner "The 100th Cornell SHA Anniversary"

1. Sustainability issues in the company

Implementation, implementation and documentation based on examples 
Carbon Foodprinting, Eco-Balance, Sustainability Report 
2. ZNU Standard of Sustainable Management

Further development of existing systems
Certification requirements of the ZNU standards
3. Business Continuity Management according to ISO 22301

Ensuring operability, protecting operational processes
Emergencies, blackout, storms, image-damaging impacts
4. Exchange of experience between participants 

Training on social media marketing with HORECA Marketing  

â€Â¢ Meta Business Suite for Facebook and Instagram

â€Â¢ LinkedIn as a business platform

â€Â¢ Trello as a project management tool

â€Â¢ Canva as a design tool

In-house training on online marketing with HORECA Marketing 

â€Â¢ Google Business Profile, Google Search Console

and Google Analytics

â€Â¢ Search engine optimization and Google Ads

â€Â¢ Website design

â€Â¢ Industry portals

â€Â¢ Newsletter

Photo: Fotolia 

Expansion Day Workshop with Stepster Business Evolution
The following topics were discussed:

• Scaling
• Entrepreneurial thinking and acting
• Visibility
• Customer acquisition
• Efficient planning and work
• Growth
• Automation
• Digitisation

General Data Protection Regulation

Contents of the training:

• Personal data
• Technical and organizational measures
• Data Protection Officer and Data Protection Management
• Data protection processing and data protection impact assessment
• Data protection for employees and data protection breaches
• Data protection checklists and data protection information
• Photo: Fotolia 

In-house training on the topic:

Strategy development for digital marketing

by HOTQUA and GHI with HOREKA Marketing 

✓ Kick-off meeting for orientation

"Vision, target group, competition, offer, positioning"

✓ Analysis of existing channels

✓ Written strategy development for the future digital

Marketing for Hotqua and GHI

Photo: Fotolia 

Contents of the training:

• What is sustainability and environmental protection
• The three pillars of sustainability
• Global Sustainability Goals
• Guiding Principles of Sustainability
• Fields of action of sustainability
• Contents of a sustainability report
• Final consideration and recommendations
• Satisfaction of training participants: 97%

Photo: F. Höchsmann

In-house training on the topic

Quality management according to DIN EN ISO 9000ff

Topics of further education:

• Application of the ISO 9000 standards group
• Business Process Management 
• Total Quality Management
• Exam Preparation and Exam 
• Photo: Backbaron 

Online workshop in Spanish with participants from 

• Argentina
• Germany
• Colombia
• Peru
• Uruguay

Satisfaction of the participants: 98%

Contents of the training:

• Hotel Trends & Quality Elements
• Features of the hotel offer
• Service quality from the point of view of the hotel guest
• Tasks and exercises on the subject of service quality
• Recommendations and online quality test hotel

Online workshop on quality management; Objective................

The participants....

• know the background of the auditing
• know the process and the procedure for the
• Auditing of quality management systems according to DIN EN ISO 9001:2015
• know the background of business process management / GPM
• know the essential contents of the GPM and can use GPM
• can identify quality indicators and are aware of the problems involved in defining quality indicators
• know the topic of leadership with goals and the procedure for evaluating the effectiveness of a QM system
• know the essential contents of Total Quality Management and the procedure for implementing TQM
•  
•  

Contents of the workshop:

â€Â¢Introduction: goals, self-assessment test
â€Â¢Personnel requirements planning: Quanti & Quali
â€Â¢Personnel integration & personnel deployment
â€Â¢Efficient leadership techniques & evaluation
â€Â¢Self-motivation & employee motivation
â€Â¢Closing remarks & recommendations / questions 
Level of satisfaction of training participants: 97% 

Training topics:

1. Auditing of QMS according to ISO 9001

2. Business Process Management

3. Quality indicators and promotion

4. Total Quality Management / TQM

Satisfaction of training participants: 95%

Optimization of quality management with value creation processes:

• Saddlery
• Trade
• Kanban
• Workshop
• Box repair
• Bearing
• Document Review, Internal Audit, Management Review,
• Certification audit, fixes and improvements

Photo: Hermann Kohlhof GmbH 

Widynski & Roick GmbH | Niederlassung Brandenburg 

The following topics were presented:

• Mitivation and self-motivation
• Self-management and time management 
• Tasks, examples and exercises
• Degree of satisfaction of training participants: 90%
• Venue: Kongresshotel Potsdam
• Organisation: Coaching-Akademie-Potsdam

The following topics were discussed:

• Guest expectations in case of complaints
• Justified and unjustified complaints
• Phases of guest complaints
• Complaint Avoidance Techniques
• Satisfaction level of conference participants: 92% 

Photo: F. Höchsmann

• Online workshop on the topic 
• Service quality from the point of view of the restaurant guest 
• The following topics were discussed:
• Trends in gastronomy
• Quality elements: offer, service, ambience, price-performance ratio
• Service quality restaurant: First contact, Restaurant, Mise-en-place, Offer, Service, Staff 
• Examples, exercises, online test restaurant 
• Participants from Argentina, Chile, Germany, Colombia and Uruguay
• Satisfaction of the participants: 97%

• Webinar for participants from Argentina, Uruguay and Chile 
• The following topics were discussed:
• International hotel trends
• Quality elements
• Service quality from the point of view of the hotel guest 
• Satisfaction of the participants: 97%

• In-house training for apprentices 
• 31.01.2022 Rhetoric and communication 
• 01.02.2022 HoGa Etiquette / Style & Etiquette 
• 02.02.2022 Guest Complaints & Complaints
• 03.02.2022 Guest telephoning 
• Satisfaction of training participants: 93%

• Internal audit according to DIN EN ISO 9001
• Review of management and value creation processes
• Fixes and improvements
• Further training on the topics of quality and environmental management 
• Implementation of the CORONA regulations 
• Preparation for the certification audit 

Summary HOTQUA Training & Further Education 2021:

In 2021, we conducted a total of 30 workshops with 315 participants from 85 companies.

• 70% of the courses were in-house online trainings and 30% face-to-face events.
• The most popular seminar topics were: 50% Sustainable quality standards and quality management; 35% hygiene management (HACCP) and 15% diverse topics: Data protection, cleaning and disinfection according to DIN 10516, conflict management and sustainable tourism strategies.
• The most popular workshop times were the 4th quarter (50%) and the 2nd quarter (30%)
• The face-to-face events took place in Berlin, Bielefeld, Brandenburg, Braunschweig and Löbau.
• The online participants came from Germany, Austria and Colombia.
• Languages: 55% German and 45% Spanish
• Publication of 15 textbooks in 5 languages: German, English, Spanish, Portuguese and Russian.
• Topics of the textbooks: Service quality, quality standards, personnel management, marketing and hygiene management.
• Foundation of the "German Hotel Institute" for our online courses for the hotel and restaurant business.